Our Story

The digital revolution creates many wonderful opportunities for learning and creating along with challenges and dangers. We believe learning to code provides kids with the tools to navigate their way in the new digital world.

2012: Two friends working in High-tech, dream about education, and go on a new adventure

In 2012, Shmulik Miller and Ivgi took a big risk, leaving behind safe, established careers in technology and moving into education.

“For a long time, I’d wanted to combine innovation, education and technology,” said Ivgi. “As a young parent, I saw my kids lose interest in the formal education system, and I thought there has to be another way.”
Ivgi’s had already made one foray into EdTech — he’d developed a game for a French tech firm, that used Legos and software to teach physics and engineering. When Shmulik, who just founded the Center for Technological Leadership, asked Ivgi to join him in running a coding camp with him for the children of IBM employees, he jumped at the chance.
“The feedback was amazing,” he said. ” Working with young minds filled me with satisfaction and pure joy. I decided to follow my heart and join the Center.”

Ivgi, Pedagogical Director, TekkieUni

2016: eTeacher, one of the first EdTech companies in the world, sees the potential and acquires a new school

eTeacher was founded in 2000 by two brothers, Yariv and Boaz Binnun. The company operates 4 virtual schools with more than 30,000 registered students and 400 teachers from 190 countries. The collaboration with the Center started after the founders’ sons participated in one of their coding courses.

“After 16 years working in the EdTech industry, I could appreciate the magic taking place in the Center’s virtual classes,” says Yariv. “I was very surprised to see that in the new digital world with all its addictive games, our sons and their classmates preferred to learn, create and invent. After a few sessions, my son was proud to show me the new app he developed by himself.”
The Binnun brothers were impressed by the philosophy, educational values, and technological expertise of the Center.
“We acquired the center and went on a new adventure together,” said Yariv.

Yariv Binnun, Co-Founder and Co-CEO

Eyal Tueg, "The Marker". All rights reserved to "Haaretz" inc.

Want more?

We offer a variety of extracurricular courses

App Development For Kids
App Development For Kids
  • Computational Thinking
  • Programming
  • Innovative Thinking

Long gone are the times when code was a tool of the selected few. With the aid of technology, we bring the gift of innovation to kids everywhere.

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Robotics for Kids
Robotics for Kids
  • Game Planning
  • Problem Solving
  • Computational Thinking

Kids will code virtual 3D Robots using an online learning environment, known to be the easiest, fastest and most efficient way to learn Robotics.

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Scratch Programming for Kids
Starting from Scratch
  • Programming
  • Computational Thinking
  • Game Design

Scratch is an object-oriented coding course for young kids, designed to improve problem-solving skills and creative thinking.

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